Better email marketing for events

Power your weekly newsletter and dedicated blasts with an email tool that is designed for events and integrated with your ticketing.

  • Spend minutes, not hours, building the perfect email.
  • Designed for events with nothing to get in your way
  • Automatic conversion tracking
  • Switch from your current email marketing platform and save
  • Start at $40/month & 40,000 emails
  • Each additional email costs only $.001
  • Contact clients@prekindle.com to get started

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Event Feed is available for all event creators

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Event feed has been released to all event creators on Prekindle.  You can start using it immediately.

What can I do with Event Feed?
Post content to your ticket holders.  It works similar to a Facebook post, but comments are not currently supported.  Examples of posts you may want to create: lineup additions, information about vendors on site, contests, say thank you & more.  Learn more here.

How do I access the new tools?
Look for the megaphone icon megaphone  on each of your events on the dashboard.

Do I need to use Event Feed?
Nope.  Use it only when you need to reach out to your ticket holders.

 

Prekindle Event Feed – an effective event communication platform

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We support over 7,000 events each year, so we know communication with your ticket holders is critical for clean execution and effective marketing.  We have built Event Feed to make this level of event communication easy & effective.

Available starting: September 2018.
For more information, contact clients@prekindle.com

Post fun & important information about your event
  • Announce fun changes. (lineup additions, vendors, etc)
  • Announce important changes. (delays, schedule updates, cancellation)
  • Advertise on-site services such as food & beverage.
  • Mention your sponsors.
Automatically remind customers about their event as it approaches
  • Improve on-site execution by educating your ticket holders in advance.
  • Any special information you have defined will be included.
  • Boiler-plate entry information is included.
Define information to automatically send to ticket holders
  • Each ticket type can have unique information attached.
  • Customers will automatically receive this information when buying tickets.
Make a post-event touch point
  • Optionally say thank you for attending after the event
  • Include marketing for your future events.

Watch your sales in real time

Do you ever want to get a feel for how well your on-sale is doing without hitting refresh?  With Prekindle you can sit back and watch it unfold.  Watch your sales, in-cart items, remaining inventory & more with real-time updates and audio alerts.  This real-time report is part of our new event-report suite that compliments your account wide reporting suite.  It’s easier than ever before to dial in the important information for yourself and your partners.  Learn more about Prekindle.

 

Receive an alert when a guest arrives at your event

Do you need to know when a certain guest, VIP, or sponsor arrives at your event?  With Prekindle you can receive an email alert directly to your mobile device the moment a ticket is scanned or admitted.  Simply lookup any purchase using the Prekindle box-office tools, and mark the ticket you are interested in.  It’s that simple.  Never miss an opportunity to greet your guests in your own personal way.

How To

Automatic Announcement & On-Sale

While planning your events, you may prefer to schedule a specific date & time for your announcement and on-sale.  This flexibility is easy to manage from your Prekindle dashboard.

The Announcement is when the specifics of the event are published to the world, through visibility on the Prekindle website, as well as syndication to event discovery sites like Songkick, Eventful, and Bandsintown.  This includes the dates, times, description, and more.  You can control this manually by clicking PUBLISH, or by setting an announce date.   It’s best to publish your event 24 hours in advance of your marketing date to increase search results and event discovery.

The On-sale is when tickets  are available for purchase.  Tickets often go on sale when the event is announced, but you can configure this to your specific needs.

Your customers will see when the tickets go on sale when they visit your ticket page.

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Better Links For Your Events

Easy to read links improve usability and increase the likelihood that search engines can make sense of your content.  Your events on Prekindle are automatically linked to with high quality, SEO-friendly URLs.

For example: www.prekindle.com/event/29458-my-music-festival-dallas

You can access & customize your links on the Promote tab of your event.  You can also create tracking links to track the sales from a specific channel.  Check it out now!

Learn more about Prekindle.

Advertise Your Events On Facebook

Creating ads on Facebook has never been easier.  You can now utilize the full power of Facebook’s conversion optimized advertisements for your events on Prekindle.

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Your Facebook Pixel is required for Facebook to optimize your ad for conversions.

Prekindle can automatically place your pixel on your event promo pages and checkouts. We provide Facebook with the following customer actions to help optimize your advertisements for conversion: PageView, InitiateCheckout, and Purchase.

Source: www.facebook.com

Ad optimization: When you use the Facebook pixel in combination with the bidding option Optimize for Website Conversions, Facebook will automatically show your ads to people who are most likely to convert.

Measurement: You can measure the number of conversions your ads generate to calculate your return on ad spend. That way you’ll see how much you’re spending for each conversion and can fine-tune your ads accordingly.

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